CONSOR IP

Trademarks Valuation is very important for all types of businesses because these are invaluable assets for businesses – they distinguish your products or services in the marketplace. Building and protecting your brand should be a key priority. However, trademark infringement remains a significant threat that can damage your reputation and revenue streams. In this blog post, we’ll take a closer look at some notable recent trademark infringement cases and what businesses can learn from them. The Rapid Rise of Trademark Trolls So-called “trademark trolls” have become a growing menace for businesses across sectors. These entities systematically register trademarks with no intention of actually using them. Instead, they exist to extract settlements from brands that may unknowingly use a similar mark. Small businesses with limited resources are especially vulnerable to such predatory behavior. For example, Sporty’s Farm, a small aviation business, found itself embroiled in a decade-long leg...

  Introduction Intellectual property (IP) such as patents, trademarks , and copyrights are incredibly valuable assets for companies. However, determining the monetary value of IP can be quite challenging. When it comes to patents specifically, there are a variety of factors that contribute to their worth. By understanding patent valuation methodologies, businesses can maximize the value of their patent portfolios. This article will provide a deep dive into the key considerations for patent valuation. The Importance of Patent Valuation: Before delving into valuation techniques, it's important to understand why properly valuating patents matters in the first place. Assets like real estate or equipment are tangible and have widely accepted valuation standards. However, intangible assets like patents do not have physical forms or transparent market values. Despite this complexity, patents play a crucial role in a company's competitiveness and revenue generation. They provide exclus...